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Why We Need Many Metrics to Answer the Same Two Questions

Sunday, February 17th, 2008 Posted in Articles Metrics Development, Articles about BSC, Articles on consulting | | No Comments »

One of the things that has drawn my ire recently is the shouts from agencies, media buyers and advertisers that more ad spend would come into digital if there just ... Read more..

Why Manufacturers Avoid CRM Metrics

Sunday, February 17th, 2008 Posted in Articles about BSC, Articles on consulting | | No Comments »

Years of lean manufacturing continued process improvement have resulted in behavior to maximize productivity and performance except in the most important business function....customer relationship management. Some technology solutions providers are ... Read more..

Why a Balanced Scorecard is Not A Measurement Tool

Sunday, February 17th, 2008 Posted in Articles about BSC, Articles on consulting | | No Comments »

If you haven’t yet heard of the Balanced Scorecard (BSC), it’s a world-renowned model developed by Robert Kaplan and David Norton in the mid 1990’s to encourage corporations to realise ... Read more..

When Executing Strategy Avoid the Extremes?

Sunday, February 17th, 2008 Posted in Articles Metrics Development, Articles about BSC, Articles on consulting | | No Comments »

Strategic Engineering -  the top down articulation of objectives and measures by management, cascading to lower levels and ensuring systems and processes are in place to get the results you ... Read more..

Transportation Indicators

Sunday, February 17th, 2008 Posted in Articles about BSC, Articles on consulting | | No Comments »

Many community indicator efforts examine measures of mobility -- how well do community systems support the transportation needs of the citizenry? This may include indicators of commute times, traffic congestion, ... Read more..

The First Rule of CRM for Financial Services

Sunday, February 17th, 2008 Posted in Articles Financial, Articles about BSC, Articles on consulting | | No Comments »

Cross selling is not going to happen simply by installing new CRM technology. A corresponding movement from a transaction mentality to the underlying CRM principle of focusing on the long-term ... Read more..

How to Write a Business Plan for Your Home Business

Sunday, February 17th, 2008 Posted in Articles Financial, Articles Marketing, Articles about BSC, Articles on consulting | | No Comments »

Writing a business plan isn’t optional.  Even if you think of your business as simply a way to bring in a bit of money to pay off debt or save ... Read more..

How can a business plan be helpful if it is quickly outdated?

Sunday, February 17th, 2008 Posted in Articles Marketing, Articles about BSC, Articles on consulting | | No Comments »

In today's breakneck fast-paced business world, the only answer to outdated business planning is BPM or Business Plan Monitoring. BPM is primarily set-up for internal use. This process begins with ... Read more..